Now leasing in downtown Yorkville — 2 weeks free for new beauty pros ›

Our Story

Beauty, built on community.

House of Beauty is a salon and creative community in the heart of downtown Yorkville, Illinois — a home for independent beauty professionals and content creators to build their own businesses, side by side.

Brenda, founder of House of Beauty, applying makeup to a client

The Founder

Meet Brenda.

House of Beauty was founded by Brenda, a licensed esthetician, on a simple belief: artists do their best work when they’re surrounded by people who genuinely want them to win.

She opened the doors in 2025 to create the kind of space she always wanted — beautiful, professional, and generous — where independent artists keep 100% of what they earn and lift each other up instead of competing. It’s boutique-luxe, but it’s anything but cold.

What we believe

We don’t compete. We collaborate.

We collaborate, not compete

Lash techs, makeup artists, estheticians, and creators who share clients, swap tips, and celebrate each other’s wins.

Keep 100% of your income

Run your own business your way — your prices, your clients, your brand. Every dollar you earn is yours.

Your own hours, your own brand

Set your schedule and build your name in a space that’s truly your own, with the freedom to grow.

Content creators welcome

Bring your camera. Beautiful, natural-light spaces made for creating, filming, and building an audience.

2025
Est. in Yorkville
7
Independent Artists
100%
Income Kept
1
Beautiful Roof

Come build with us

Find your people at the house.

Book a service with one of our artists, or tour a private suite and make it your own.